Blackberry

Running Head : BLACK BERRYAn Analysis of the Strategic property and Future Prospects for darkberry[Name of the writer][Name of the Institution][Name of the Professor][Course] An Analysis of the Strategic Positioning and Future Prospects for BlackberryQ1 . Does mate off a distinctive mart position ? WhyAnswer . Black pluck s success is primarily pratd on the feature that it positi peerlessd itself apart from the major players such as Nokia , Motorola and Sony Ericsson . Yes Black pick does hand a distinctive food market position , which has been one of the main reasons that they have fargond so well over the resist few yearsBy differentiating themselves from their rivals , they have been protected in terms of market component and have therefore achieved a user base of nearly 8 million by the year 2007 (Baines , charte r foliate , 2008 pp . 29-33 .

This distinctive market position has made it practical for them to generate and now they are sufficiently placed to levy into unmediated emulation with their rivals . For example , there have been rumors circulate that a Blackberry model that uses Touch screen technology is passage to be launched soon as it is in demand competition with a similar product of Apple (Malley , 2008Blackberry has positioned itself extraneous from the market by focusing on the concepts of Communication , susceptibility , authority and Productivity In the market of enterprise users and pro-sumers w here they are currently operating , they ha! ve achieved this position by providing a resolution to the two mailbox problem through their push...If you take to frustrate a full essay, order it on our website: OrderCustomPaper.com

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