'Gb580 Unit 1\r'

'Theresa Guillory GB580 †Strategic Management unit of mea genuinement 1 Individual Assignment prof Stephen Griffith Ka c onception University October 28, 2012 My name is Theresa Guillory. I am a single mother of 3 tremendous kids: Gaylon, Dante and Madeline. I am really employ at Texas initiate of Business in Houston, Texas. This composition is owned by Kaplan mellowed ge argonr(prenominal) Education. I am the Program manager for the alveolar consonant Assistant Program. I become got been with the organization for 8 days.While work at TSB, I obtained my Bachelor of Science in Management/health c be Emphasis and master of Science in Management/Healthc atomic number 18 Emphasis. I am currently working on my Master of Business Administration. I volition be complete with my stage in April 2013. Upon completion of this degree, I exit get my specialization in for heavy(a) Resources. My getting this advance education entrust be critical to the success of my prox pla ns and inclinations. Mission Statement My futurity goal is to open my own alveolar assist trail.My plan is to beat a initiate that lead accept those who do non currently hold a senior high school instill diploma or GED. To me, these are the people who need the most encourage to become ingatherin get citizens and be adapted to provide for their families. While they are obtaining this accomplishment (dental assisting); I im burst also be attend toing them obtain their GED. A burster line â€Å"documents the purpose for an organization’s (person’s) existence. Mission statements often contain a code of conduct to guide unrivaled in implementing the accusation” (De Kluyver & Pearce, 2012). A personalized mission statement provides clarity and gives you whiz of purpose. It defines who you are and how you will live. My mission statement is: I seek to throw a challenging select environment that encourages high expectations for success thr ough development-appropriate instruction that allows for man-to-man differences and seeing styles. I will further a safe and caring environment. I will strive to take aim the confederation and dental community actively multiform with educating the students. Vision Statement A mint describes whatsoever achievement or some incoming(a) state that the organization will accomplish or realize.It inspires, clarifies, and focuses the work of an organization for a significant time. A lot differs from goals, which express the steps of a plan for accomplishing an objective. A vision differs from a mission statement, which explains an organization’s reasons for existence or for seeking its objectives (Cartwright & Baldwin, 2006). My personal vision for my future plans and goals is structured around four elements that focalize surface the long-term direction for my future †where I want to go and how I am going to get in that respect: I will work to create a better future for the future student • I will answer people feel good not only some themselves but also about their life by giving them a skill that will be a life-long accomplishment • I will inspire people to take micro steps that can add up to a big difference for their future • I will develop young ways of get a lineing to be suitable to reach out to the different learning styles of my students My vision will tell the great Houston heavens and surrounding communities that we care about our underserved people. It captures the importance of education and family.Environmental Scanning The environment that I will be operational in is the for-profit proprietary arena. This area has been intemperately hit the last couple of years as relative has had an issue with the schooling that most of these types of school charge their students. as well as on the talk is the outcome ratio. some(prenominal) of these will be discussed later. policy-making political relati on play a part in just about everything that is done in world. Starting a for-profit, proprietary school is going to take some companionship of what the governing body will and will not let you do. guardianship is one area that will need some attention, as Congress is expression at schools and relenting terminal attention to their prices. Does the price of tuition fit what the student can mention once they have completed the course? I will have to describe sure that the price does match. Competition will be steep and in order for me to be successful, I have to have the final advantage. Economic The economy is not in its best state right direct and so I will have to make sure that I am putting out a result/service that is not only require but wanted. One advantage I will go for is getting the money of the governing body.My focus will be on those individuals who receive government assistance and is looking to better their lives. I will go after those that the government w ill pay to go back to school and at long last become productive citizens in the community. The health check field of operation is going to be a wide open career trend in the future (if not already) and I want to be able to take those to be self-reliant. A person’s economic factor could have an bear on on whether they attend school or not. If they are on public assistance, there is a chance they cannot afford a student loan or a monthly payment. Many of the schools require students to make payments on institutional loans while in school. Many students cannot pay the monthly payments on institutional loans while they are in school and as a forget are often terminated from the schools or are denied transcripts” (NCLC, 2011). By them getting help from the government, if is a win-win for everyone. Social The social impacts that I may face are lifestyles and demographics. In today’s society not every child coming out of high school wants to attend a four-year c ollege.For this reason, for-profit school is their best choice. They want to learn a dole out and in a short amount of time. This could be because of their dwelling life, their learning habits or the area in which they live. â€Å" handle schools perform the advertised function. They teach you all of the facets of a specific traffic and prepare you for a job in that field. Afterward, you will have already gained during school to immediately apply for job. When you graduate from a university, often students do not have experience in their field of study” (Vohwinkle, 2012).The fast-track training that the students will receive, will give them the opportunity to get out in the community faster and start reservation a living for them and their families. technological applied science is a very development area and one cannot be successful if they are not up on the latest. In the dental field, most dental offices are now â€Å"digital and paperless”. It will be my resp onsibility to make sure that I teach my students how to function in a digital environment. In order to do this, I must be near in this area.If I will be successful, I must know what recent procedures and engineering is being utilize in the dental field. â€Å"Dental technologies have been evolving continually, component to transform the field of dentistry. New technologies are developed with a focus on creating products and developing techniques that can be used by dentists to help prevent, diagnose and/or treat dental conditions and diseases early and efficaciously” (Ranft, 2006). I am striving to have my graduates come out the box racetrack and ahead of the competition. scheme and Objectives Reference Cartwright, T. Baldwin, D. (2006). What a vision is. Communicating Your Vision. 2006, p7-10. 4p. Kluyver, C. A. & Pearce, J. A. II (2012). Strategy: A view from the top. (4th ed). Upper send River, NJ: Prentice Hall. Kim, W. C. & Mauborgne, R. (2005). Blue marine strategy: How to create uncontested securities manufacture space and make the competition irrelevant. Boston, MA: Harvard Business School Press. Ranft, L. (2006). Dental technologies: The take edge of dental care. Consumer Guide to Dentistry. Ceatus Media mathematical group LLC Student Loan Borrower Assistance. (2011). Retrieved from: http://www. tudentloanborrowerassistance. org/blogs/wp-content/www. studentloanborrowerassistance. org/uploads/File/proprietary-schools-loans. pdf Vohwinkle, J. (2012). Trade Schools vs. Traditional Colleges. Retrieved from: http://financialplan. about. com/od/students/a/Trade-School-Vs-Traditional-Colleges. htm vermiform process PEST Analysis guidebook locating being analyzed: _____Opening a dental assistant school _____________________ PEST synopsis (political, economical, social, and technological) assesses a market, including competitors, from the standpoint of a finical proposition or a calling. criteria examples |Political |Econo mical |criteria examples | |ecological/environmental | | | | |current order |Legislature interference |Start-up address | alkali economy | |future legislation | | |economy trends | | supranational legislation | begin accredited with TWC and ACICS |Job placement at end of program |overseas economies | | restrictive bodies and |State exams with the University of Texas | |general receipts | |processes |Dental Branch |Government paid students |taxation specific to | |government policies |Put in bids with the Texas Workforce | |product/services | |government term and change |Commission to call for electric potential students | |seasonality issues | |trading policies | | |market/trade cycles | |funding, grants and | | |specific industry factors | |initiatives | | |market routes trends | |home market pressure- groups | | |distribution trends | |international pressure- | | | node/end-user drivers | |groups | | |interest/ exchange rates | |wars and conflicts | | |international trade and | | | |monetary issues | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |criteria examples |Social |Technological |criteria examples | | | | | | |lifestyle trends |Medical/Dental field is growing |Updated equipment |competing engine room | |demographics | | |development | |consumer attitudes and | serve up the underserved communities |Updated software |research funding | |opinions | | |associated/ underage | |media views |Be a constant part of the Star of the South| |technologies | |law changes affect social |Dental Convention for ikon/free | |replacement | |factors |marketing & advertise | |technology/solutions | |brand, company, technology | | matureness of technology | |image |Become accredited with TWC and ACICS | |manufacturing maturity and | |consumer get patterns | | |capacity | | dash and division models | | |information and | |major events and influences | | |communications | |buying access and trends | | |consumer buying | |ethnic/ spirit ual factors | | |mechanisms/technology | |advertising and publicity | | |technology legislation | |ethical issues | | |innovation potential | | | | |technology access, licensing,| | | | |patents | | | | |intellectual property issues | | | | | ball-shaped communications | | | | | | | | | | | lift Analysis Template Situation being analyzed: _____Self-analysis of SWOT _______________________ criteria examples |Strengths |Weaknesses |criteria examples | | | | | | |Advantages of proposition? |Name is known in the industry, but not as a|New to industry |Disadvantages of proposition? | |Capabilities? |business owner | | | |Competitive advantages? | |Dislike unpredictable environments |Gaps in capabilities? |USPs (unique selling |Advance degrees | | miss of competitive strength? | |points)? | |Slow to make decisions | | |Resources, Assets, People? |Understanding | |Reputation, presence and | |Experience, knowledge, entropy? | |Avoids interpersonal irritation |reach? | |fiscal reserves, l ikely |Highly skilled | |Financials? | |returns? | obstruction sharing |Own known vulnerabilities? | | market †reach, |Day-to-day planner | |Timescales, deadlines and | |distribution, awareness? | | countenance and distant |pressures? | |Innovative aspects? |In physical contact with the world | |Cash flow, start-up | | billet and geographic? | | | bills-drain? | |Price, value, quality? | |Continuity, supply chain | |Accreditations, | | | validity? | |qualifications, | | |Effects on core activities, | |certifications? | | | confusion? | |Processes, systems, IT, | | |Reliability of data, plan | |communications? | | |predictability? |Cultural, attitudinal, | | |Morale, commitment, | |behavioural? | | |leadership? | |Management cover, succession? | | |Accreditations, etc? | | school of thought and values? | | |Processes and systems, etc? | | | | |Management cover, succession? |criteria examples |Opportunities |Threats |criteria examples | | | | | | | commercialize developments? |D ental/Medical field is growing |Too many schools in this industry |Political set up? | |Competitors vulnerabilities? | | |Legislative effects? | | |New practices opening constantly |Tuition may be too high |Environmental effects? | |Industry or lifestyle trends? | | |IT developments? | |More people not graduating from high school|Constant updated technology |Competitor intentions †| |Technology development and | | | several(a)? | |innovation? | |Low upfront cash flow |Market demand? | | orbiculate influences? | | |New technologies, services, | |New markets, vertical, | |Blockage from government agencies |ideas? | |horizontal? | | |Vital contracts and partners? | |Niche lay markets? | | | |Geographical, export, import? | | |Sustaining internal | | | | |capabilities? | |New USPs? | | |Obstacles confront? | |Tactics: eg, surprise, major | | |Insurmountable weaknesses? | |contracts? | | expiry of key staff? | |Business and product | | |Sustainable financial | |development? | | | indorse? | |Information and research? | | |Economy †home, overseas? | |Partnerships, agencies, | | |Seasonality, weather effects? | |distribution? | | | |Volumes, production, | | | | |economies? | | | | |Seasonal, weather, fashion | | | | |influences? | | | | Strategy Canvas | Competitive alternate(a) Map |  |  |  |  |  |  |  |  |  |  |  |  | |  |   |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |à ‚  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |# |Competitive Alternative |My Schoo l |Junior College |Trad. College |  |  |  |  |  |  |  |  |  |  | |  |1 |Price |1 |3 |8 |  |  |  |  |  |  |  |  |  |  | |  |2 |Location |9 |2 |1 |  |  |  |  |  |  |  |  |  |  | |  |3 |Time |2 |5 |5 |  |  |  |  |  |  |  |  |  |  | |  |4 |Instructors |10 |5 |5 |  |  |  |  |  |  |  |  |  |  | |  |5 |Equipment |8 |10 |10 |  |  |  |  |  |  |  |  |  |  | |  |6 |Customer Service |10 |5 |5 |  |  |  |  |  |  |  |  |  |  | |  |7 | need |9 |3 |5 |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | |  |  |  |  |  |  |  |  |  |  |  |   |  |  |  |  | |\r\n'